Dafne Canales Lees


With a background in training and an MBA from the University of Calgary’s Haskyne School of Business, Dafne is an exceptional business strategist and marketer. Dafne brings almost 2 decades of entrepreneurship experience to help support both small and medium sized businesses.

Her expertise lies in creating strategic roadmaps for companies to grow their business through unique marketing approaches. Dafne first started creating systems during her role as a Business Development Manager for a corporate travel agency who had just entered the North American market. The materials and systems worked so well that they were implemented across all divisions in North America.

Dafne’s company, Spartan Spark has received government grants and helped other companies receive funding for business growth and R&D projects. Her team of business and technology experts have advised million dollar companies on how to grow their business by using strategy and technology more effectively.

She uses that same approach with small business owners and entrepreneurs, by showing them how to leverage all the knowledge they have and use technology to their advantage.

Extremely involved in the community, Dafne is on the board of several non-profit organizations. She leveraged Spartan Spark’s software and her marketing knowledge to aid in fundraising for the 2010 devastating earthquake in Chile as well as conducted a successful fundraising campaign for the Alberta Floods in 2013. Every year Spartan Spark picks a different charity to help, or entrepreneur to support, by sharing their software and expertise to benefit the community.

Contact Info

Company: Spartan Spark

Phone: (403) 460-5077

Email: dafne@spartanspark.com

Website: www.spartanspark.com

I am in this for the long game, I love the support I get from other women and I have met some wonderful ladies who are like me and just moving their companies forward. I don't have an expectation that everyone or even anyone in the group will do business with me, I do have an expectation that if I need a sounding board, I have a solid group of women who have my back and will be honest with me. I have a group of women who if I have a question or a resource need, someone will know where / who to contact and the referral will not be a skeezy sales person - it will be someone who is trust worthy and will do well by me (eg: not rip me off). I believe in mentoring, giving back and making sure we support each other. If I get any business on the side from this - awesome - so I'm probably not the average joe with expectations that this will bring me double the business, etc - but this group fills a great need that is out there - women supporting other women in succeeding in thing goals and dreams. Love what you and Darla are doing - keep doing it! -Lydia Dahl

 Featured Members

 Womanition Magazine

 Biz Brigade